"The carefree familiarity of watching the world burn down."
Arsonists are solo-leaning gamers who enjoy acting on the game world in a spontaneous, carefree manner.
Arsonists prefer gameplay where they can impose their will on the game world without having to plan things out in advance. This is most easily achieved via destructive gameplay like mowing down a horde of zombies with a machine gun, blowing buildings up with grenades, or unleashing dramatic finishing moves in a fighting game.
Arsonists lean heavily towards more familiar game settings and mechanics. Overall, this paints a portrait of a gamer who enjoys traditional forms of mass destruction. They’re not looking for novel game mechanics; they enjoy the familiarity of guns, explosions, and explosive action.
Arsonists are more likely to prefer games in the Action, Shooter, and Fighting genres. Compared to the other segments, Arsonists are younger, much more likely to be male, and slightly more likely to identify as hardcore gamers.
